Best Practices

The GolfNow Industry Report for October 27, 2020

Booking Engine Best Practices Tip of the Week:

Use your voicemail outgoing message to drive after hours phone traffic to your course website booking engine for 24/7 reservations.

HEADLINES FROM THIS PAST WEEK: GOLF Channel: New Donald Trump golf course cleared for development in Scotland Sun-Sentinel (Florida): Boca Raton will soon become golf course’s new landlord Moscow-Pullman Daily News: UI golf course reports best year ever Street Insider: PGA National Resort breaks ground on Re-Imagination plan for The Squirer CNBC: The Match 3…

Use an online loyalty program to incentivize golfers to reserve tee times on your online booking engine without discounting rate.

Booking Engine Best Practices Tip of the Week:
Just because the best price for a product or service is often found online, that doesn’t mean the online price has to be discounted.

Booking Engine Best Practices Tip of the Week:
Data capture can be difficult over the phone, however the importance of gathering customer data can’t be stressed enough.

HEADLINES FROM THIS PAST WEEK: Golfshake.com (U.K.): The reasons golfers joined golf clubs in record numbers SFGate: Hawaii to lift COVID-19 quarantine for visitors starting October 15 The Philadelphia Inquirer: Golf is booming in popularity during the COVID-19 pandemic The Irish Times: Irish golf tourism faces ‘wipeout’ unless Covid travel restrictions eased The Age (Australia):…

Booking Engine Best Practices Tip of the Week:
Traffic to your course website will help grow more than just tee time reservations.